Membership Development Manager

Job Number: 47902

Membership Development Manager

Job Description:

The Membership Development Manager is responsible for driving new membership growth and revenue thru an aggressive membership recruitment program including to identify prospects, leverage leadership, develop sales strategies, capitalize on partnerships, communicate benefits, manage pipeline and exceed goals. This role will serve as a membership coach through the first year of membership to regularly check in on new members to assist them with engagement.

Responsibilities:

• Manage efforts to recruit new members and grow new membership revenue.

• Maintain a prospective member pipeline and keep information current, utilizing Pipedrive platform.

• Handle and respond to all membership inquiries to provide benefits information, track leads, send follow up, and close the sale.

• Transition cancelled/former members back into the sales pipeline for future outreach.

• Execute member development events (lunches/webinars), plan sales days in different regions and coordinate follow up with all non-members who participate in Association activities.

• Contribute ideas and new strategies to grow membership.

• Manage the Board of Advisor recruitment efforts as part of the overall new advisor sales goals. Send welcome communications to new advisors and welcome each new advisor on social media.

• Work with the Board, Advisors, Ambassadors, staff, and other groups who might aid in achieving membership sales goals through introductions, referrals, and encouragement to member prospects.

• Oversee the Ambassador Committee as a key component to support membership recruitment efforts.

• Collaborate with partners and attend tech-oriented events outside the organization to represent the Association, be visible and network to identify member prospects.

• Read and review newspapers, business journals, news wires, blogs, lists and social media to identify member prospects.

• Assist with the coordination of new member welcome communications including announcing each new member on social media.

• Manage new members in their first year of membership (to include timed outreach) for continuity of relationship building and to foster a positive and active experience during the first year.

• Support colleagues by providing warm introductions to new members who are hired, interested in speaking and sponsoring.

• Assist with communication and marketing materials for effective recruitment, e.g., letters, template messaging, newsletters, membership collateral and online presence.

• Utilize professional and effective oral, written and listening communication skills to provide exceptional service members.

• Participate in pre- and on-site staffing at company events and programs, with occasional overnight travel.

• Report weekly to VP of Strategy + Development on sales calls, leads and status as it relates to sales goals.

• Work with VP of Strategy + Development to set annual membership goals.

Education Requirements:

• Bachelors degree required.

Desired Background/Skills:

• Knowledge of and contacts within North Carolina business and tech community is a plus.

• Exceptional written and verbal communication skills including the capability to work with executives and staff of all levels. Skilled at writing promotional materials, membership materials and newsletter content.

• Ability to take initiative, manage multiple detail-oriented projects and prioritize assignments.

• Good collaboration skills and ability to work effectively in a team environment.

• Competency in Microsoft Office (Outlook, Word, Excel, PowerPoint, etc.), use of the web, savvy with social media and an aptitude to quickly learn and comfortably use other various technology platforms including CRM systems and prospect databases.

• Ability for limited travel as well as some morning/evening commitments.

• A consumer of business news (Business Journals, major dailies, social media, etc.).

• Must be a multi-tasker with great organizational skills.

• Proactive and detail oriented especially with managing data.

• Provide timely and professional customer service.

• Possess excellent communication skills (verbal and written).

• Savvy with tech tools to improve engagement and member experience.

• Professional and confident to engage with leaders at all levels.

• A team player with a can-do mindset.

Qualifications:

• 2 to 4+ years of experience in membership, fundraising and/or sales experience.

• Familiarity and experience working with associations, chambers, university organizations, etc.

Other Information:

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Greene Resources is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.